What
type of custom printed mouse pads can CSI provide?
CSI has a complete line of mouse pads. We can provide
silk screen pads (soft surface), dye sublimation
pads (soft surface) and Lexan pads (hard
surface).
Silk screen mouse pads are our most popular and
least expensive type of mouse pad. They have the colored
fabric top with one or more ink colors that you see
everywhere. The minimum order is 100 pads. Silk screen
pads come in eight different colors: black, royal blue,
navy blue, burgundy, forest green, gray, red and white.
They come in only one size: 9-1/4"x 7-3/4" x 1/4".
Silk screened mouse pads are printed using "spot
colors." They cannot be printed using "four-color
process" (photographic quality), with a "gradient"
(blend) or with a "full bleed" (printing all the way to
the edge). There must be at least 1/4" margin around the
edge and 1/2" or larger usually looks better.
Hard surface (Lexan and glossy) and dye
sublimation pads can be printed using either spot
color or four-color process (photographic quality). They
can also be printed with gradients and a full bleed.
Anything that can be printed on paper can be printed on
Lexan and dye sublimation mouse pads.
Hard surface and dye sublimation
muse pads come in three sizes and three
thicknesses:"Large" pads are 8" x 9-1/2". "Small" pads
are 7-1/2" x 8". Our "Round" pads have an 8" diameter.
All three sizes are available in 1/4", 1/8" and 1/16"
thicknesses. Custom sizes and shapes are available.
Please call. The minimum order for hard surfcae and dye
sublimation mouse pads is 250 pieces.
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What is "spot color" and "four-color process" printing?
Spot color and four-color process are two different ways
to print on anything - mouse pads, paper, etc. For both
processes there must be a separate plate or screen
(called a color separation) for each ink color to be
printed. As you might expect, the more colors to be
printed, the more plates are needed and the more
expensive the job is.
In
spot color printing the inks are mixed by the
manufacturer and are applied one color to a plate. If
"exact" color matching is required, exact colors can be
specified using PMS (Pantone Matching System) number
codes.
In
four-color processing, four ink colors are mixed
together on the printing press to make essentially all
the colors of the rainbow. These four-colors are usually
called "CYMK" for cyan (a light blue), magenta (a
pinkish red), yellow and black inks.
If
the job has only a few colors, spot color is an
economical way to print. However, if the job has a lot
of colors it can be less expensive to print using
four-color process. Photographs must be printed using
four-color process because of the large number of colors
they have.
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What are the sizes and thicknesses of the various types of
mouse pads?
Silk screened pads only come in one size: 7-3/4" x
9-1/4" x 1/4".
Lexan and dye sublimation pads come in three sizes and
three thicknesses: "Large" pads are 8" x 9-1/2" .
"Small" pads are 7-1/2" x 8". Our "Round" pad has an 8"
diameter. All sizes are available in 1/4", 1/8" and
1/16" thicknesses.
Custom sizes and shapes in all three thicknesses are
available for Lexan and dye sublimation pads. Please
call.
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Some thoughts on different pad thickness. Or, why would
anyone buy 1/16" thick mouse pads?
Historically, people have felt that a "thicker mouse pad
is a better mouse pad." However, the only difference
between a 1/4" thick mouse pad and thinner mouse pads is
the thickness of the rubber backing and this has no
effect on pad quality or durability. All it effects
is the cost and the weight.
So
why would anyone buy a 1/16" mouse pad? There are
several reasons: They are less expensive to buy and
much less expensive to ship.
A
1/16" pad literally weights about 25% of the weight of
the same size and type
1/4" thick mouse pad. That's a 75% savings on shipping
costs. This huge freight savings is particularly
important to
overseas customers where shipping costs are
much higher than shipping within the United States.
Some users, including several of CSI's artists, actually
prefer 1/16" thick mouse pads because the mouse can be
run off and on the pad without having to lift it up to
clear the edge of the pad. Other users think they are
"neat" because 1/16" pads are still rather rare.
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How
can I get my artwork to CSI?
The easiest and fastest way for most customers is to
e-mail it to us as an attachment. Our e-mail address is
sales@mouse-pads.com. If the file size is over
900 KB, please call us for instructions on how to access
our FTP site.
You can use Federal Express or the U.S. Postal Service
to send us a computer disk or a hard copy for us to
scan.
A
color print, in addition to a computer file, is very
desirable because it tells us what colors you expect the
image to have. This is especially true for "four-color
process" (photographic quality) jobs. Our e-mail address
and the street address are listed at the bottom of every
page on this site.
You can fax us your artwork if you are only trying to
convey your ideas and want us to do the design and/or
set the type, redraw the logo, etc. However, a fax is
too low a resolution to use as "actual" artwork. CSI has
a complete art department and can assist you in your
artwork implementation and/or design.
Important: Please put your full name, telephone number
and fax number on any
e-mail, faxes or letters you send us. You would be
amazed at how many people neglect to do this.
We
get a lot of requests for information. If we need
clarification on something, it is much easier for us to
pick up the phone and call you while we are working on
your request, rather than have to type an e-mail message
and wait for an answer.
Your cooperation in providing your full name, telephone
number and fax number on all correspondence will be
greatly appreciated.
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What type of graphic formats do you support?
Our art department uses Macintosh computers, but we also
have IBM compatibles on our network. We can accept tif,
eps, Corel Draw, Freehand, Illustrator, Microsoft
Publisher, Pagemaker, Photoshop, Powerpoint,
QuarkEXpress, and Microsoft Word files from either
platform.
Please note that Microsoft Publisher and Word cannot
output "color separations" and can therefore only be
used for "one ink color" jobs. Please see above
discussion on spot color and four-color process printing
if you do not know what a color separation is.
A
300 ppi resolution image is needed to print a mouse pad
(or anything else for that matter.) This means that gif,
bmp, jpg and jpeg file formats are unacceptable formats
because they are "screen" graphics files and are only 72
or 96 ppi. That is not a high enough resolution to print
well.
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